Choosing the Right Website Host

1. Check the website hosting company's reliability

You don't want your customers to go to the trouble of remembering your domain name and typing it into their browser only to discover that your website is "unavailable". Up time is important when you only have one opportunity to reach a potential client. If your website is unavailable, that reflects poorly on the availability of your entire company.

2. Test-drive the company's customer support and technical support

You need to know that you will be able to contact your hosting company if you have questions, or if technical things go awry. Is the hosting company available 24/7? Do they have a toll-free telephone number for both customer service and technical support? There is nothing more frustrating than getting an automated answering machine when you really just need to talk to a person. Worse still is the hosting company that provides only an email contact and does not respond promptly. Before you sign on, test out the company by contacting them yourself to see how easy it is to access service.

3. Do you get the features you need for a price you can afford?

There is no point in paying for an expensive full-service web hosting plan when all you really need is a basic plan to showcase your product. It would be equally ineffective to purchase a basic service when you need to track your site visitors and require add-on modules to support online shopping cart needs. Some small companies and hobbyists may even be perfectly satisfied using the free webspace included with their home internet service.

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